WHEN IS THE RIGHT TIME TO BUILD YOUR PERSONAL BRAND?

Posted on Posted in Personal branding

Living in a globally connected world, it is more likely that your first impression will be formed online rather than in person. Thus, the best time to start building your personal brand online was yesterday, the second-best time is today. Building a reach now can help you later, so get your name out there, build your digital presence, and stay competitive. But remember that you need to build a consistent digital presence that is in line with your real-world identity.

In our highly competitive age, the global economy has drastically altered our employment landscape and even top professional jobs are unstable now. High achievers must stay on the innovative edge of career opportunities. Today, it is common for executives to change jobs every several years – not every few decades. Thus, do not wait to convert your name into a brand.

How to get started

Your personal online presence should not only be limited to a simple ”resume” or just a ”LinkedIn profile”, it includes others aspects: your career ambitions, your knowledge, your personality, it is the essence of who you are.

One of the first steps you should take when starting to build your personal online presence is creating a personal website. Your website must simply showcase who you are, including a concise yet informative bio, links to your social media accounts, your photos, your passions, and your talents. It doesn’t need to be complex, it must be simple, easy to read and give others a clear idea of what you’re about and how you could possibly be of value to them.

Another important element to consider are your social media accounts. If you don’t use social media yet, then it’s something you must start to get familiar with. Having social media profiles highly contribute to build your personal online presence. It is an outlet to reach people and build your social networks. Your social media profiles must be consistent and using the same profile photo to be quickly and easily recognized by your audience. Once your profiles are set, post relevant content on a regular basis and remain consistent with your personal brand.

Along with your personal website and your social media, one of the most important aspects of successfully developing your personal online presence is to be authentic. Your personal brand should be accurate and reflects who you really are. Creating clear goals for yourself, and focusing on achieving them is what will propel your personal brand into being successful. When people know that your personal brand is authentic and trustworthy, it will result in a more positive and trustworthy experience.

Developing a solid personal online presence does not happen overnight, it takes time, requires patience and efforts. If your time is limited and you are overwhelmed with your business, you’re not alone. Usway can help you build, boost and manage your personal online presence with seamless solutions. Keep focusing on your activities, we will do the rest for you! Visit Usway.co now !

 

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